Even with their simplicity of design and usability, they still offer a range of newsletter an form options that will work for users of beginner and moderate skill level. A simple, quick email editor is a great value on their free plan, which is limited to 1000 subscribers.
Excels in the arena of simplicity and positive user experience. Very intuitive and easy to get started
Segment your list with a healthy variety of important variables. The ability to automate this process is available as well.
No need to invest in another tool to create the landing pages that your users will visit after clicking a link in an email.
While not the most powerful tool we have reviewed, MailerLite, an email marketing tool for small business owners fills a need in the marketplace for the non-technical marketer who needs a simple newsletter solution. Although cheaper than most tools in the market, there are a few drawbacks: You wont find as many automations or spam testing like pro tools like GetResponse or ActiveCampaign. Consider MailerLite if you need to get newsletters out quickly without the hassle of full email marketing automation.
Review Source: Software Advice
I have been using this software for over a year. It is a great product to distribute your emails. The interface is easy & clean. You can integrate web forms to website and facebook pages. The software allows you to create as many accounts using the same email. The beauty of this product is the plan is free for less than 1,000 subscribers. Love this software. Easy to use. The interface is clean and neat. Customer service is friendly & fantastic. They solve your issue within 24 hoursUsed daily for 1.5 - 2 years
Newsletter Creation + List Management
Start your newsletter with under 1,000 subscribers at no cost
Exceedingly rare in an email marketing software. Also includes embedded forms and pop ups
Basic Split testing and autoresending features are included in all plans
Intuitive interface works well for both advanced and beginer users
Email templates are not included in the free plan. They also limit the amount of emails you can send to 12,000 per month
Easy to track clicks and opens, but less comprehensive when it comes to social tracking and analyzing website clicks.
Triggers or segmenting not available based on website clicks or social networking activities
You will need to use another tool to know where your emails will land in the spam folder
Mailerlite currently has 47 templates as of the writing of this review. While not the hundreds that other tools have available, its a great start for those not as design-oriented. We were disappointed to discover that these templates are not available if you are using the free plan under 1,000 contacts
Although few, the templates that they do have are attractive and useful. Using the drag and drop editor with the templates is a good way to customize your emails further
Mailerlite gets plenty of points for the simplicity of design and ease of use. Beginner marketers will learn a lot from using the software and will easily be able to set up campaigns quickly. Viewing basic reporting will be helpful for those who don’t want to be bogged down with tech jargon and complexity.
MailerLite continues it’s positioning as a beginner-friendly tool with fast and helpful customer support. Live Chat and email support are available 24/7 on a first-come, first-served basis. A robust knowledge base and a slew of video tutorials will provide plenty of instruction for those eager to learn about email marketing. For an additional fee, MailerLite will let you skip the queue for live chat and grant you a dedicated account manager to help you set up your campaigns
Includes help center, webinars, live chat, training, articles and videos, and email support
Ask your question and a real person answers 24/7. Just insert your name and email to get started
Email support is available in 7 different languages
In-depth learning resources and how-to guides for the visual learners. Available for most topics
An extensive list of frequently asked questions provide answers to the most common issues
Find inspiration and guidance from helpful peers who are also using the GetResponse platform
Become a more knowledgable email marketer with content to help users get more out of the tools offered.
GetResponse is our top pick for E-commerce companies with a focus on conversion of inbound leads. Many tools are available within GetResponse that will often make it unneccessary to leave the platform to address other marketing needs. For example, the landing page editor really differentiates GetResponse from other tools in the market, with more customization features than many stand-alone landing page editors. Also, many other tools can not match it’s automation capabilities, as triggers and conditions extend to sales or even geotargeting in a surprisingly user-friendly way. At higher levels of investment, GetResponse gives access to its built-in webinar features, so if you have webinars within your sales funnel, this is a seamless option for you that may result in significant cost savings.